It all started for Hyundai back in 1997 with a 0.8 litre engine and Shahrukh Khan. Month after month and year after year, the Santro has sold consistently in large numbers. A strong indication of that is the next-gen Santro, i10, sells beside the Santro instead of replacing it. Its hard to think of a reason why the Santro should be replaced.
The TB would offer better space and more engine options much like the current Getz. It would also be styled in a more appealing way. The car would hit Indian shores only after its International launch which is quite some time away.
With that said, one must also be reminded of the diesel-engined Santro, which is set to arrive anytime next month. The Santro will be powered by a 1.1 litre, CRDi engine which would push out a 75 bhp. The Santro diesel would go head-to-head against the diesel formats of the Indica, Palio and Swift.
Maruti sells 5 small car parallely- 800, Alto, Swift, Wagon R and Zen Estilo. If the TB is positioned alongside the Santro, Hyundai are also adopting a similar strategy- flooding it's roll call with small cars. With the release of the Public Car later in 2010, that would be further justified.
Indian Autos blog
Wednesday, April 16, 2008